Lici Logo Recreated

LICI – 70 Years Commemorative Logo Concept
The proposed LICI (Life Insurance Corporation of India) logo presents a modern and premium identity while preserving the core values of trust, security, and service that have defined the organization for seven decades.
At the heart of the logo are two green hands, symbolizing protection, care, growth, and prosperity. The hands gently cradle a golden-orange diya (lamp), representing hope, wisdom, financial security, and the light that guides millions of policyholders towards a secure future. The radiant rays emanating from the lamp signify confidence, progress, and the enduring legacy of LIC in illuminating the lives of generations.
The design adopts the National Flag-inspired colour palette increasingly seen in modern Government of India branding:
- Saffron/Golden Orange – Courage, commitment, sacrifice, and the spirit of nation-building.
- Green – Growth, prosperity, sustainability, and well-being.
- Navy Blue – Trust, stability, professionalism, and institutional excellence.
The bold LICI wordmark in Navy Blue reflects strength, reliability, and timeless confidence. The full name, Life Insurance Corporation of India, appears in black for maximum clarity and formal recognition, while the Sanskrit motto "योगक्षेमं वहाम्यहम्" is highlighted in green, emphasizing LIC's enduring promise: "Your welfare is our responsibility."
The overall composition is intentionally minimal, balanced, and premium. By removing unnecessary decorative elements, the logo achieves a clean and contemporary appearance suitable for digital platforms, official documents, signage, mobile applications, and commemorative celebrations.
As a 70th Anniversary identity, this concept symbolizes LIC's journey from a trusted public institution to a future-ready national brand—honouring its rich legacy while embracing innovation, simplicity, and modern governance.

Comments

Post a Comment

Popular posts from this blog

RAIVU: A Simple and Accurate Approximation of Voltage Unbalance

Image
Root Average of Individual Voltage Unbalance (RAIVU) — A voltage-magnitude-based approximation to TAU-based Voltage Unbalance 1. Introduction Voltage unbalance is an important power-quality parameter because unequal phase voltages can produce negative-sequence components, additional losses, torque pulsations, and thermal stress in three-phase electrical equipment. Several simplified voltage-unbalance indices are commonly used, including the Line Voltage Unbalance Rate (LVUR) and statistical measures based on voltage deviation. During my PhD research, I developed an alternative approach called: \[ \boxed{\text{RAIVU — Root Average of Individual Voltage Unbalance}} \] RAIVU estimates voltage unbalance directly from the three measured phase-voltage magnitudes without requiring symmetrical-component calculation. 2. Basic Concept Let the three phase-voltage magnitudes be \[ V_1,\;V_2,\;V_3 \] and their arithmetic mean be \[ V_m=\frac{V_1+V_2+V_3}{3}. \] Define the individual vo...
Read more

GATE 2027 Preparation - Free Mock Test Series on NPTEL GATE portal

Image
We are happy to share that the GATE 2027 Mock Test Series is starting from 16th August 2026 and will be conducted every Sunday from 2:00 PM – 5:00 PM IST. *Students have to register first. No Fee for Registration* *Registration Link:* gate.nptel.ac.in - Weekly Subject-wise Mock Tests | Exam-like Test Experience - Previous Year Questions' Video Solutions - Performance Analytics and Progress Tracking - Expert-curated Question Bank Please check your email for more details. *We kindly request you to share this with your students and encourage them to register.* Please contact us at gatesupport@nptel.iitm.ac.in if you have any questions. ++++++++++++++++
Read more

Xpiring Indian Premium (XiP) Domains

Image
Pending Delete: Oct 2026 (IST) Tsd.in - 25.10.26, 06:02:34 AM ($3091) Gbz.in - 28.10.26, 01:27:34 PM ($1765) Wpu.in - 28.10.26, 06:18:34 PM ($1656) Umk.in - 29.10.26, 07:37:34 AM ($1765) Redemption Period: Oct/Nov   2026 (IST) Hii.in - 06.11.26, 09:03:35 AM ($2217) Zys.in - 06.11.26, 05:23:27 PM ($1556) GDS.in - 08.11.26, 11:36:39 PM ($3024) Qnk.in - 09.11.26, 08:37:06 AM ($1217) Oho.in - 09.11.26, 09:05:34 AM ($2784) Mkz.in - 11.11.26, 07:08:37 PM ($1679) Flp.in - 15.11.26, 01:34:11 AM ($1836) Ebx.in - 18.11.26, 06:31:31 PM ($2278) Yua.in - 19.11.26, 04:10:10 AM ($1475) Ftl.in - 21.11.26, 01:31:29 PM ($2926) Czq.in - 22.11.26, 10:02:11 AM ($622) Dxu.in - 22.11.26, 10:02:11 AM ($594) Dqu.in - 22.11.26, 10:02:11 AM ($716) Dwq.in - 22.11.26, 10:02:11 AM Dqg.in - 22.11.26, 10:02:11 AM Dqh.in - 22.11.26, 10:02:11 AM Dqk.in - 22.11.26, 10:02:11 AM Dql.in - 22.11.26, 10:02:11 AM Dqy.in - 22.11.26, 10:02:11 AM Dqz.in - 22.11.26, 10:02:11 AM Dqj.in - 22.11....
Read more